Under The Root is in the midst of, much needed, heavy duty redesign, restructure, and overhaul of materials paired with unique designs. It continues to be a beloved goal for offering one of the most sustainable, ethical works in the lingerie industry. There is a launch happening September 2014, our materials for most designs will be changed to a domestically produced, including fair trade, hemp and organic cotton jersey blend. The color palette options are hand dyed using low impact, fiber reactive dyes.
A prelaunch of only 3 of the colors is happening now as most of the designs will move out of stock, leaving oodles of room for the streamlined business design. We are adding a personal shop online to the website, as well. You may use a discount code for no charge of shipping at the Etsy shop while we are in transition. The discount code at checkout is “prelaunch”. The official launch opens with our subscribers of the Ellefolk Quarterly first, included is a heavy duty discount boutique wide, before we go live. A subscription can be found here:
My time spent with Under The Root has been cherished and I have worked with some of the most magnificent souls. The Etsy shop will remain open. Thank you, from the forest of my heart, thank you. I hope you will continue to peek in and support our work with the slow fashion, undergear evolution. Please receive this starlight when I say that this is all because of you.